Zoned 8 LLC · Main Street Strategy & Digital Communications
Twenty years in enterprise technology. Three years on Main Street. Based in Stone County, Mississippi — because that's where the work is.
I help locally owned businesses, municipalities, and regional organizations in south Mississippi get visible, get found, and build the digital infrastructure they've never had access to before. Not remote strategy from somewhere else. On the ground, in the county, at the table.
Why This Work Matters
I was born in Kansas City, raised in New Hampshire, educated in Texas. For most of my career I lived in the kind of place that shows up on best-of lists — connected, caffeinated, full of people optimizing their next move.
Then the pandemic happened, and a question got louder than it had ever been: what are we actually building, and for whom?
We were living in Houston. He grew up in South Louisiana and I grew up in the North East. We drove much of Mississippi looking for land with a livable house, a cost of living that made sense, and a life that wasn't so relentlessly illuminated. Somewhere smaller. Somewhere with stronger connections.
I remember watching the green change as we drove further south in Mississippi — pine needles giving way to banana leaves — and watching his shoulders drop somewhere around Poplarville. We stood on the front porch of a house not yet on the market and knew we were home. We didn't even know Wiggins existed. Fifteen minutes up Highway 49.
That was 2022. I've spent the time since paying attention.
What I've seen is a pattern that's been building for almost a decade. Private equity firms and national chains aren't competing with locally owned businesses. They're replacing them — quietly, systematically, one acquisition at a time. The services that used to belong to a community now belong to a platform. The money that used to circulate locally flows to shareholders who've never driven a Stone County road.
Small towns are going to feel the weight of this in ways that cities won't — because small towns don't have the density to absorb the loss.
I believe locally owned businesses are what remains on the other side of whatever is crumbling right now. Community. Connection. The kind of belonging that no algorithm can replicate and no chain can manufacture.
I chose to be here. I chose to build something here. And my job — the actual work of it — is to make sure the businesses that have always been here get seen, get chosen, and get the infrastructure they need to stay.
About
I'm Sundee Williams. Kansas City by birth, New Hampshire by upbringing, Texas A&M by education, South Mississippi by deliberate choice.
I spent 17 years in enterprise technology — operations, business enablement, and system rollouts at Dell/EMC, RSA Security, Archer, and PC Connection. I learned how large organizations stand up new tools across distributed teams, how change actually happens at the staff level, and what it takes to make a new system stick when the people using it didn't ask for it.
I left that world on purpose. Not because it failed me — because I could see what it was building toward, and I wanted something different.
Since 2022 I've lived in Stone County, Mississippi. Since 2023 I've been running Zoned 8 LLC — a Main Street strategy practice serving locally owned businesses and community organizations across Stone, Pearl River, George, and surrounding counties. I build websites, manage social media, develop brand voice, and consult on operational durability. I do civic translation work — attending county supervisor meetings, surfacing local governance patterns, and producing plain-language briefings for business owners who don't have time to follow everything themselves.
Capabilities
Website builds and ongoing administration on WordPress, Squarespace, and comparable platforms. Mobile-responsive layouts, clear information architecture, and conversion points that non-technical staff can actually maintain. Deep working knowledge of accessibility, performance, and load order — formed when those were structural engineering problems, not plugin settings.
Serving Stone, Pearl River, George, Lamar, and surrounding counties in south Mississippi.
Ongoing social management for multiple clients across Facebook and related platforms. Content calendars, brand voice development, and voiceover-on-organic-footage video shot on location. Proven experience coordinating content intake from multiple locations on a weekly rhythm — directly applicable to multi-park, multi-facility, and multi-branch organizations.
Available for locally owned businesses and regional organizations throughout south Mississippi.
Plain-language writing for public-facing communications. Editorial systems that scale. Substack as a trust-building content layer. Custom GPT workflows loaded with each client's voice — producing consistent content at roughly one-third to one-half industry-standard time without losing brand integrity.
Rooted in Stone County, Mississippi. Built for Main Street businesses and community organizations.
Enterprise background in how large organizations stand up new tools across distributed teams — documentation, training, adoption curves, and the unglamorous work of making a new system actually stick. Directly applicable to reservation system transitions, online booking implementation, and multi-location operational change management.
Experience includes distributed rollouts at Dell/EMC, RSA Security, and Archer across hundreds of sites and thousands of end users.
Plain-language translation of technical, policy, and civic material for community audiences. Meeting coverage, public records interpretation, infrastructure briefings, and community-facing communications for elected officials, municipalities, and regional organizations.
Available for municipalities, utilities, nonprofits, and regional agencies across south Mississippi seeking a trusted community communications partner.
Selected Work
Designed and executed a county-wide holiday promotional campaign coordinating Main Street businesses across Stone County, Mississippi around a single editorial concept — creative materials, shared content templates, and a distribution plan across participating Facebook pages. 11 of 16 member businesses participated (69% participation rate across independent, competing businesses). One participating business reported roughly 100 more transactions year over year. A second reported a 30% increase in baseline revenue during the campaign window.
Multi-Business Campaign Stone County MS Social MediaDigital strategy, content rollout, and community directory for a destination event weekend in Wiggins, Mississippi. Pre-event social promotion across business pages, coordinated content through the event itself, and a navigable directory for vendors and visitors. Drew more than 39 vendors with travel from New York, New Mexico, Alabama, North Carolina, and beyond. Foot traffic doubled compared to prior years — the strongest weekend the event has produced.
Destination Event Social Strategy Wiggins MSMultiple website builds for regional small businesses across service and retail categories in Stone, Pearl River, and George Counties. Emphasis on mobile-responsive layouts, clear calls to action, and information architecture that reflects how customers actually make decisions. Delivered initially through the Stone County Enterprise as part of a new web-build service line, continuing through Zoned 8 LLC. Live links and walk-throughs available on request.
WordPress / Squarespace South MississippiSocial management for multiple clients across Facebook and related platforms. Custom GPT workflows built for each client's brand voice. Voiceover-on-organic-footage video shot on location across south Mississippi. Weekly production rhythm structured around a repurposing engine — one content pass, multiple surfaces. Content production at roughly one-third to one-half industry-standard time, without losing brand voice consistency.
Social Media AI Workflows Brand VoicePlain-language translation of technical and policy material for community audiences in Stone County — including a briefing on the planned MDOT US-49 McHenry intersection project (RCUT, approximately $4M in federal funding, FY 2028) and a facility briefing memo for a City of Wiggins alderman. Produced editorial and advertising content at the Stone County Enterprise under publishing standards, alongside launching a new small-business web-build service line that had not previously existed at the paper.
Civic Translation Municipal Communications Wiggins MSEnterprise Background
Operations, business enablement, and technology — during the years when distributed rollouts, cross-browser accessibility, and enterprise change management were being worked out structurally. That background is not background noise.
It directly informs how I evaluate platforms, manage system rollouts across distributed teams, train staff who didn't ask for a new system, and think about what "working infrastructure" actually means for the people who have to use it every day.
For municipal agencies, regional utilities, and multi-location organizations: that is exactly the experience you are looking for in a contract digital communications manager.
Common Questions
Contact
Available for contract engagement. Based in Wiggins, Mississippi — serving south Mississippi and beyond. For contract inquiries, RFPs, and project conversations:
sundee@sundeewilliams.com